Tuesday, May 20, 2008

Managing PPC & Consulting

I alaways use webuildpages tools for check backlinks and the anchor text used in those backlinks.Neat-O Backlink Tool Knowing who is linking to you and what link text they're using is one of the most important aspects in Search Engine Optimization SEO . This tool checks your backlinks (only showing one backlink per URL that links to you) and shows the link text used to link to you.

Pay Per Click (PPC) Campaign Management Services Include:

* Automated bid management
* Budget management
* Keyword research
* Creative editing
* Campaign assessment meetings
* Click fraud negotiations
* Personal account managers
* Advanced ROAS software
* Competitive analysis
* Detailed campaign analysis and reporting
* Opportunity identification
* Offline sales tracking

Overture and Google Adwords

PPC search engines offer instant traffic, completely side stepping the lengthy process of optimizing sites for the search engines. In addition, they allow you to optimize your site for your human visitors and not just those machines that spider your site. In a way it seems you can have it all - traffic and an on-topic site designed for your customer.

Wait, you say...too good to be true! Of course, we agree. After having spent countless hours and recovering from every pitfall imaginable in the Pay Per Click game, we have to say the promise is there, but someone must be willing to do the work. We have done the work over and over. We've read the books, we hang out in Forums dedicated to Pay Per Click topics, we are constantly performing research, but most of all, we are doing it live on many campaigns - and making it work.

But if you're a business prefessional, a site owner, a graphic designer who just wants a little bit of exposure and doesn't really care about the ins and outs of "exact match" vs "broad match" and which partner sites carry one engine's ads or another...you just want traffic...don't worry! Whether you're a seasoned PPC Pro or a "newbie", we can still work with you.

Author : Webuildpages