Showing posts with label blog. Show all posts
Showing posts with label blog. Show all posts

Friday, November 13, 2009

How to Make a Website Successful

When doing business on the Internet, there are many ways in which you can make a website successful. Although the look is important, fancy websites don't make sales.
There is much more to creating a quality website. To make it successful, you must create a website that will be of interest to your target market and make them want to visit it over and over again. In addition, it should lead your visitors to take the action you desire, such as joining your mailing list, or making a purchase.

Selecting a Website's Niche
The first step toward how to make a website successful, will be to target it for one specific niche. For example, if you are designing a website about wine, everything within it should relate to wine.

Selecting a Website's Keyword Phrase
You must also select the most relevant keyword phrase for each webpage. A keyword phrase is two or more words that best describe your webpage. For example, if your webpage is about 'making wine,' your best keyword phrase would be 'wine making.' You should use your keyword phrase a few times within your webpage, as this will enable the search engines to determine what the website is about. This is a very important step to make a website successful.

Using HTML Heading Tags
When you begin writing your content, it is very important that you use the HTML H1 heading tag with your main title at the top of your webpage. In addition, use th HTML H2 tags for your sub-titles. This is very important, as some search engines place relevance on the text displayed with heading tags.

As the default text for the H1 heading tag is very large, you may want to use CSS style sheets to display the heading tags in the font style and size you prefer.

Using META Tags Within a Webpage
Another step to help make a website successful is to include META tags between the HEAD tags of your webpage. META tags help the search engines to know what keywords are relevant to the webpage. They are also used to tell the search engines what the webpage is about. Many search engines will display this description within the search results.

Backgrounds and Text
It is always best to display a webpage with a white background and black text, as this will make the text easy to read. Distracting backgrounds will make the text hard to read. A good rule of thumb is to just use common sense and keep it simple. This alone is a great way to help make a website successful.

Animated Graphics
If you're using animated graphics, it is important that you use them sparingly. Graphics that continually flash are VERY annoying and may prevent your visitors from returning to your website in the future.

Navigational Links
It is very important to include good navigational links on every page. They should be displayed at the top, bottom, left or right side of your webpage. In addition, your visitors should be able to get to any webpage within your website within four clicks.

Webpage Layout
Always be consistent with your design. This is a very important step to help make a website successful. The layout for should be the same on each page. If you make it different, your visitors will become confused. In addition, it will make your website appear to be unprofessional. Your design should include the same layout, logo, and navigation setup on each page.

Spelling and Grammar
Always make sure you proof read and spell check your webpages for errors. It is also very important that it doesn't have any broken images or links.

Important Webpages
When you launch your website, it is very important that you include the following webpages:

About
The 'About' page is used to tell your visitors about you and/or your company.

Privacy
The 'Privacy' page is used to let your visitors know what you do with their personal information, such as their email address.

Terms and Conditions
The 'Terms and Conditions' page should be displayed on your website for your protection.

Site Map
A 'Site Map' is used to help the search engines index your website more easily.

You can learn more about all of these pages by doing a search through your favorite search engine. They are very important and will help make a website successful.

Website Interactivity
Another way to make a website successful is to make it interactive. This can be done by including a targeted forum that compliments your website, a form in which they can subscribe to an ezine, a feedback form to enable them to give their opinion, or an informative blog in which visitors can comment.

Web Browsers and Screen Resolutions
When you begin designing your webpage, it is HIGHLY recommended that you install the most popular web browsers on your computer. This will enable you to see how your website will display in different browsers. You will find that it looks great in one browser and terrible in another. It would be wise to design your website to display properly in Firefox and then it should display properly in Internet Explorer, Opera, etc.

It is also important that you view your website through different screen resolutions. You can either open your webpage in your browser and then change your computer's screen resolution, or there are resources online that you can visit, such as Any Browser, to test your website.

If you follow these simple guidelines, you can begin to make a website successful in no time.

Source: http://www.web-source.net/

Thursday, August 13, 2009

To Blog or Not To Blog?

If you're involved in network marketing or mlm today and don't have a blog you may as well be driving a "Model T" automobile as opposed to a "hybrid."

"Blog" is an abbreviated version of "weblog," which is a term used to describe websites that maintain an ongoing chronicle of information.

A blog is a frequently updated, personal website featuring diary-type commentary and links to articles on other Web sites.

Blogs range from the personal to the political, and can focus on one narrow subject such as 'network marketing lead generation' or a whole range of subjects.

Many blogs focus on a particular topic, such as mlm, home staging, sports, or mobile technology. Some are more eclectic, presenting links to all types of other sites.

A blog usually has a main content area with articles listed chronologically, newest on top. Often, the articles are organized into categories.

The Blog Content

Content is king when it comes to your blog or web site.

For instance retail sites may feature a catalog of products. University sites might contain information about their campuses, curriculum, and faculty. News sites show the latest news stories.

On a blog, the content consists of articles (also sometimes called "posts" or "entries") that the author(s) (which is YOU) writes. Most blog authors compose their articles in a web-based interface, built into the blogging system itself.

Blog Comments

Most websites don't allow you to post comments, at least not prominently anyway. With blogs people can, and as a matter of fact you want them to!

Why?

Posting comments is one of the most exciting features of blogs.

We've all been taught that in network marketing, the most important part of the business is meeting and developing personal relationships with other people. Fortunately for you blogs are perfect for doing just that.

If you'd like to learn how to build your network marketing or mlm business quickly and at virtually no cost, starting your own blog is one of the best ways to go.

Feel free to get in touch with me for several "no cost" and "low cost" tips and techniques to get you going.